10 One who realizes that the lord and his name are identical is a pure devotee and should be respected
A devotee who believes that the holy name is identical with the Lord is a pure devotee:
A devotee who believes that the holy name of the Lord is identical with the Lord is a pure devotee, even though he may be in the neophyte stage. By his association, others may also become Vaisnavas.
– Sri Caitanya caritamrta Madhya lila 15.106
One who has realized that the Lord and His name are identical should be very much respected:
The chanting of the holy names of Krsna is so sublime that if one chants the Hare Krsna maha mantra offenselessly, carefully avoiding the ten offenses, he can certainly be gradually elevated to the point of understanding that there is no difference between the holy name of the Lord and the Lord Himself. One who has reached such an understanding should be very much respected by neophyte devotees.
– The Nectar of Instruction Text 5