19 The holy name is meant to be chanted by all persons
The entire world should glorify Lord Krsna by the easy process of chanting the maha mantra:
In the beginning of Srimad−Bhagavatam, Srila Vyasadeva offered his respectful obeisances to the Supreme Truth, Vasudeva, Krsna. After that he taught his son, Sukadeva Gosvami, to preach Srimad−Bhagavatam. It is in this connection that Sukadeva Gosvami glorifies the Lord as jayati. Following in the footsteps of Srila Vyasadeva, Sukadeva Gosvami and all the acaryas in disciplic succession, the whole population of the world should glorify Lord Krsna, and for their best interest they should take to this Krsna consciousness movement. The process is easy and helpful. It is simply to chant the maha mantra,
Hare Krsna Hare Krsna Krsna Krsna Hare Hare
Hare Rama Hare Rama Rama Rama Hare Hare
– Krsna, the Supreme Personality of Godhead
The chanting of Hare Krsna is universally applicable:
Caitanya Mahaprabhu introduced the chanting of
Hare Krsna Hare Krsna Krsna Krsna Hare Hare
Hare Rama Hare Rama Rama Rama Hare Hare
as a great means of propaganda for spreading love of God. It is not that it is recommended only for Kali yuga. Actually, it is recommended for every age. There have always been many devotees who have chanted and reached perfection in all ages. That is the beauty of this Krsna consciousness movement. It is not simply for one age, or for one country, or for one class of people. Hare Krsna can be chanted by any man in any social position, in any country and in any age, for Krsna is the Supreme Lord of all people in all social positions, in all countries,in all ages.
– Elevation to Krsna Consciousness
Let there be one mantra for the whole world the maha mantra:
In this present day, man is very eager to have one scripture, one God, one religion, and one occupation. So let there be one common scripture for the whole world−Bhagavad−gita. And let there be one God only for the whole world−Sri Krsna. And one mantra only−
Hare Krsna Hare Krsna Krsna Krsna Hare Hare
Hare Rama Hare Rama Rama Rama Hare Hare
. And let there be one work only−the service of the Supreme Personality of Godhead.
– Bhagavad gita As It Is Intro
Chanting is free and open for everyone:
We are not charging anything, we are not asking for fees and giving the people some secret mantra and promising them that within six months they will become God. No. This is open for everyone children, women, girls, boys, old people everyone can chant and see the results.
– The Science of Self Realization
The holy name is readily available to everyone:
"'The holy name of Lord Krsna … is so powerful that save for the dumb who cannot chant it, it is readily available to everyone, including the lowest type of man, the candala…'"
– Padyavali (24), by Rupa Gosvami
– [cited: Sri Caitanya−caritamrta Madhya−lila 15.110]
Three kinds of men those who are liberated, those trying to be liberated, and those entangled in sense gratification take pleasure in chanting the holy name:
In this world there are three kinds of men: those who are liberated, those trying to be liberated, and those entangled in sense enjoyment. Of these three, those who are already liberated chant and hear the holy name of the Lord, knowing perfectly that to glorify the Lord is the only way to keep oneself in a transcendental position. Those who are trying to be liberated, the second class, may regard the chanting and hearing of the Lord's holy name as a process of liberation, and they too will feel the transcendental pleasure of this chanting. As for karmis and persons engaged in sense gratification, they also may take pleasure in hearing the pastimes of the Lord, like His fighting on the Battlefield of Kuruksetra and His dancing in Vrndavana with the gopis… Everyone, therefore, including the mumuksus, the vimuktas and the karmis, should chant and hear the glories of the Lord, and in this way everyone will benefit.
Although the sound vibration of the transcendental qualities of the Lord is equally beneficial to all, for those who are muktas, liberated, it is especially pleasing. As described in Srimad−Bhagavatam, Eighth Canto, Third Chapter, verse twenty, because pure devotees, who no longer have any material desires, surrender fully to the lotus feet of the Lord, they always merge in the ocean of bliss by chanting and hearing the Lord's holy name. According to this verse, devotees like Narada and other residents of Svetadvipa are seen always engaged in chanting the holy name of the Lord because by such chanting they are always externally and internally blissful. The mumuksus, persons desiring to be liberated, do not depend on the pleasures of the senses; instead, they concentrate fully on becoming liberated by chanting the holy name of the Lord. Karmis like to create something pleasing to their ears and hearts, and although they sometimes like to chant or hear the glories of the Lord, they do not do it openly. Devotees, however, always spontaneously hear, chant about and remember the activities of the Lord…
– Srimad Bhagavatam 10.1 "Additional Notes"
Sankirtana, chanting of the holy name, is meant both for the poor and the rich:
Lieutenant Mozee: Would you want to start the program in an area of affluence or an area of poverty?
Srila Prabhupada: We do not draw such distinctions. Any place easily available to all kinds of men would be very suitable to hold sankirtana. There is no restriction that only the poor men need the benefit but the rich do not. Everyone needs to be purified. Do you think criminality exists only in the poorer section of society?
Lieutenant Mozee: No. But I meant to ask whether there would be more of a beneficial influence−more of a strengthening of the community−if the program were held in a poorer area rather than an affluent area.
Srila Prabhupada: Our treatment is for the spiritually diseased person. When a person is afflicted with a disease, there are no distinctions between a poor man and a rich man. They are both admitted to the same hospital. Just as the hospital should be in a place where both the poor man and the rich man can easily come, the location of the sankirtana facility should be easily accessible to all. Since everyone is materially infected, everyone should be able to take advantage.
– The Science of Self Realization
Chanting of the holy name is recommended for not only the devotees, but for karmis andjnanis as well:
[Sukadeva Gosvami to King Pariksit]: O King, constant chanting of the holy name of the Lord after the ways of the great authorities is the doubtless and fearless way of success for all, including those who are free from all material desires, those who are desirous of all material enjoyment, and also those who are self−satisfied by dint of transcendental knowledge.
In this verse, Sri Sukadeva Gosvami recommends the transcendental chanting of the holy name of the Lord… This process is recommended not only for the successful execution of devotional service, but also even for those who are materially attached. According to Sri Sukadeva Gosvami, this way of attaining success is an established fact, concluded not only by him, but also by all other previous acaryas. Therefore, there is no need of further evidence. The process is recommended not only for the progressive students in different departments of ideological success, but also for those who are already successful in their achievement as fruitive workers, as philosophers or as devotees of the Lord.
– Srimad Bhagavatam 2.1.11