Objective of Krishna Consciousness Movement
The Krishna consciousness movement is especially meant for creating an atmosphere in which people can take to the chanting of the Hare Krishna mantra. One must begin with faith, and when this faith is increased by chanting, a person can become a member of the Society. We are sending sańkīrtana parties all over the world, and they are experiencing that even in the remotest part of the world, where there is no knowledge of Krishna, the Hare Krishna mahā-mantra attracts thousands of men to our camp. In some areas, people begin to imitate the devotees by shaving their heads and chanting the Hare Krishna mahā-mantra, only a few days after hearing the mantra. This may be imitative, but imitation of a good thing is desired. Some imitators gradually become interested in being initiated by the spiritual master and offer themselves for initiation.
If one is sincere, he is initiated, and this stage is called bhajana-kriyā. One then actually engages in the service of the Lord by regularly chanting the Hare Krishna mahā-mantra, sixteen rounds daily, and refraining from illicit sex, intoxicants, meat-eating and gambling. By bhajana-kriyā one attains freedom from the contamination of materialistic life. He no longer goes to a restaurant or hotel to taste so-called palatable dishes made with meat and onions, nor does he care to smoke or drink tea or coffee. He not only refrains from illicit sex, but avoids sex life entirely. Nor is he interested in wasting his time in speculating or gambling. In this way it is to be understood that one is becoming cleansed of unwanted things (anartha-nivrtti). The word anartha refers to unwanted things. Anarthas are vanquished when one becomes attached to the Krishna consciousness movement.
-By His Divine Grace A.C. Bhaktivedanta Swami Prabhupada
The Nectar of Instruction